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Senior Content Marketer

Rayon

Rayon

Marketing & Communications
Posted on Mar 6, 2026

Senior Content Marketer

Growth
Application form → right here.

Rayon’s mission

Rayon is building the next generation of architectural design software. More collaborative, simpler, smarter and more beautiful.
The design of building and spaces has a huge impact on our lives. Climate change, affordable housing, sustainable urbanization, future of work : all of these challenges will require us to design a better and more efficient built environment.
But, whereas architectural design is by essence a collaborative endeavor, the tools currently used by architects and designers are not made for collaboration and sharing knowledge. They are complex, they are expensive, and they are stuck in an era pre-internet with desktop computers as their paradigm.
We are building a browser based collaborative real time multiplayer floor plan editor in order to democratize architectural design and empower designers to create more efficient spaces and buildings.

Who are we?

We are a small team of people passionate about web technology, architecture and the built environment. First and foremost, we love building amazing tools for creators.
Rayon was co-founded in October 2021 by Bastien Dolla, an engineer (Polytechnique & Ponts et Chaussées) with 15 years of experience in tech and real estate, and Stanislas Chaillou, an engineer and an architect (EPFL & Harvard) with a background in ML research applied to architecture. Both have published research papers on AI algorithms applied to architectural design (for example here, here and here) and have already been co-founder or early employees of previous high growth startups at the crossroads of tech and real estate (habx.com, spacemakerai.com).
Rayon is backed by world-class Investors (Seedcamp, 20VC, Foundamental, Kima) and amazing business Angels such as Ralph Gootee, co-founder of plangrid (acq. by Autodesk), Joe Thomas co-founder and CEO of Loom , Thibaud Elziere founder of eFounders, Nicolas Steegmann co-founder of Stupeflix, Riggs Kubiak founder of Honest buildings (acq. Procore), Jonathan Widawski founder & CEO of Maze.
Rayon is a French company based in Paris. We are open to remote positions in timezones close to the European Central Time.

What you will be doing

As a Senior Content Marketer, you will:
Own Rayon’s end-to-end content strategy and production engine: define themes, narratives, formats, cadence, and distribution across YouTube and supporting channels (blog, newsletter, socials, website).
Lead Rayon's YouTube program hands-on, from concept to publish: topic research, scripts/outlines, thumbnails/titles direction, filming coordination, feedback loops with editing, and performance iteration.
Build a repeatable content pipeline (briefs → scripts → production → edit → publish → repurpose), working with internal teammates and/or freelancers (editors, motion designers, creators).
Partner closely with Product, Design, and Growth to translate product capabilities into compelling stories, tutorials, and use cases that drive activation, retention, and conversion.
Develop editorial series that compound over time: onboarding content, workflows, templates, feature deep-dives, “Sketch-for-architects” comparisons, and customer/creator spotlights.
Own content distribution and repurposing: turn each long-form video into shorts/clips, posts, landing pages, emails, and community updates.
Establish and track content KPIs (e.g., watch time, CTR, audience retention, signups influenced, activation lift), and run experiments to improve performance.
Build content-enabled launches: support major releases with launch videos, demo walkthroughs, landing page narratives, and enablement assets.
Contribute to Rayon’s brand voice and creative direction, sitting at the intersection of design, technology, and architecture.

What are we looking for?

These points are here to give you an idea of what we think would be a good fit for the job. They are not hard requirements. If you do not fit them perfectly but feel like you would do the job well, do not hesitate to contact us!
4+ years of experience in content marketing (or closely related), ideally in B2B SaaS / product-led growth.
Strong track record of owning content strategy + execution, not just writing—building a system that ships consistently.
Demonstrated experience growing a YouTube channel (or leading video content) with a clear point of view on formats, hooks, retention, and packaging (title/thumbnail).
Excellent writing and storytelling skills: you can take a complex product and make it feel simple, visual, and exciting.
Comfortable being hands-on in production (briefing, scripting, filming coordination, giving editing notes); you don’t need to be the editor, but you can steer quality.
Strong product sensibility and ability to work cross-functionally with Product/Design/Engineering to turn features into content people actually want.
Analytical mindset: you use data to iterate (YouTube analytics, attribution, funnel impact), even if you’re not a full-time analyst.
High ownership and autonomy: you can take a goal from ambiguity to an editorial plan and a shipped backlog.
Interest in design tools, architecture, interiors, or the built environment is a major plus.
Thrives in a fast-moving startup where priorities evolve and impact matters more than process.

Why should you join Rayon?

Help market a product that has the potential to profoundly change for the best how our built environment is designed, and that can help spread architectural knowledge throughout the world.
Be part of a small team of passionate members whose culture puts the highest value on design and engineering craftsmanship.
Define and craft the GTM strategy of the next generation of design tools.
Competitive compensation and significant equity upside as one of Rayon early team members.

What’s our process?

Simply feel out this form (even if you’re afraid your profile does not perfectly fit, do it anyway!)
If we think that it can be a match, we’ll do a first 30-min call to get to know each other
We’ll then do a more in-depth interview, where we can explore some of your personal projects, and go through some marketing case-study together. This will be the opportunity for you to learn more about Rayon’s philosophy and GTM strategy.
A longer call (if possible IRL) with both co-founders to talk about vision and company culture.
That’s it. You’ll get an offer if it’s a fit!