Product Marketing Manager (Crypto)



Marketing & Communications, Product
London, UK · United Kingdom · Remote
Posted on Wednesday, June 26, 2024

About Revolut

People deserve more from their money. More visibility, more control, more freedom. And since 2015, Revolut has been on a mission to deliver just that. With an arsenal of awesome products that span spending, saving, travel, transfers, investing, exchanging and more, we've helped 45+ million customers get more from their money. And we're not done yet.

As we continue our lightning-fast growth,‌ two things are essential to continuing our success: our people and our culture. We've been officially certified as a Great Place to Work™ in recognition of our outstanding employee experience! So far, we have 10,000+ people working around the world, from our great offices or remotely, on our mission. And we're looking for more. We want brilliant people that love building great products, love redefining success, and love turning the complexity of a chaotic world into the simplicity of a beautiful solution.

About the role

If Revolut is a rocket ship — and we like to think it's – Product Marketing is what propels us past the competition in the eyes of our customers 🚀 Working with Product, Design, Data Science, Engineering, Growth, and just about any other team you can think of, our superstar Product Marketers help develop jaw-dropping products, then show off how beneficial they are to millions of people through killer campaigns. If that sounds like a blast to you (trust us, it's) come join the #DreamTeam ⭐

Crypto is one of the key areas for Revolut and we’re one of the leading crypto providers in Europe. As Marketing Manager for Crypto you’ll own the Crypto Marketing roadmap end to end. You’ll help bring our features to life for millions of people and help launch completely new offerings.

We’re looking for a world-class Product Marketing Manager that'll articulate and drive marketing strategies to promote crypto products, as well as communicate the positive impact of Revolut and build trust with customers.

Up for the challenge? Get in touch 👇

What you’ll be doing

  • Creating and owning a long-term marketing strategy across all marketing channels for crypto products
  • Designing impactful, data-driven quarterly roadmaps to forecast, prioritise, and deliver projects that contribute to the Crypto department's KPIs and milestones in creative, efficient ways
  • Leveraging knowledge obtained from proper feedback loops to extract data-driven, actionable marketing performance insights to inform strategy
  • Immersing yourself in understanding our customers’ needs and how our crypto products function in the core and expansion markets
  • Creating go-to-market strategies by taking the lead in shaping effective launch strategies for Revolut’s crypto products and services
  • Providing top-notch creative excellence and flawless execution by coordinating and delegating cross-functionally
  • Briefing creative teams and developing comprehensive audience strategies
  • Crafting value propositions, formulating clear messaging and positioning, and orchestrating PR strategies for campaigns
  • Developing strong cross-functional relationships in a fast paced environment to effectively bring new products and campaigns to market

What you'll need

  • Experience in either B2B or B2C product, brand, or consumer marketing in a fast-paced environment (preferably in a hyper-growth global tech company)
  • Passion for Revolut’s products
  • Extensive experience setting strategic direction and project managing complex go-to-market campaigns that require input and execution from various teams
  • Excellent track record in consumer marketing and creative acumen, with an understanding of channels, including in-product, digital, and PR
  • Demonstrated ability to analyse and distil data into actionable insights and to inform campaign strategy and product development
  • Excellent communication and interpersonal skills
  • To be a charismatic, people-person with the ability to talk to anyone and work in an ever-changing startup environment

Nice to have

  • Work experience in Tier 1 strategy consulting company
  • Experience and knowledge of crypto product and crypto market

Building a global financial super app isn’t enough. Our Revoluters are a priority, and that’s why in 2021 we launched our inaugural D&I Framework, designed to help us thrive and grow everyday. We're not just doing this because it's the right thing to do. We’re doing it because we know that seeking out diverse talent and creating an inclusive workplace is the way to create exceptional, innovative products and services for our customers. That’s why we encourage applications from people with diverse backgrounds and experiences to join this multicultural, hard-working team.

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