Senior Demand Generation Specialist



Posting Details

Life at UiPath

The people at UiPath believe in the transformative power of automation to change how the world works. We’re committed to creating category-leading enterprise software that unleashes that power.


To make that happen, we need people who are curious, self-propelled, generous, and genuine. People who love being part of a fast-moving, fast-thinking growth company. And people who care—about each other, about UiPath, and about our larger purpose.


Could that be you?

Your Mission

Develop marketing strategies to build awareness and create demand. Plan and manage programs to capture and scale enterprise companies and customers, including digital and outbound campaigns and associated reporting.

What you'll do at UiPath

  1. Partner with global marketing and demand generation teams to share regional insight and requirements, identify and develop regional marketing enablement plans, and work together to ensure an integrated marketing approach at global, region, and country levels.
  2. Monitor marketing metrics to ensure optimal pipeline creation and follow up.
  3. Develop and execute a marketing plan to enable business growth objectives in the assigned markets and meet regional sales numbers.
  4. Work closely with local sales, customer service and other local stakeholders.
  5. Drive awareness across all channels for UiPath momentum and success.
  6. Oversee digital marketing efforts to enable local awareness and online demand generation.
  7. Track local lead generation and follow up activities.
  8. Develop local customer marketing, including case-studies, to drive momentum.
  9. Also, as an employee of UiPath you are required to comply at all times with UiPath’s policies that were communicated to you from time to time and that are available on Inside UiPath.

What you'll bring to the team

  1. 3-4 years experience in a marketing related role
  2. Excellent written and verbal communication skills in Japanese and English.
  3. Self-directed, result-oriented and the ability to manage frequently changing priorities and projects.
  4. Building trustful work relationships with various audiences.
  5. Ability to collaborate with a rapidly growing sales organization.
  6. Exposure to collaborating with a global marketing organization to customize worldwide assets and B2B propositions for different countries.
  7. Expertise in online and digital marketing execution and an understanding of the latest B2B customer engagement tactics

Maybe you don’t tick all the boxes above— but still think you’d be great for the job? Go ahead, apply anyway. Please. Because we know that experience comes in all shapes and sizes—and passion can’t be learned.


We value a range of diverse backgrounds, experiences and ideas. We pride ourselves on our diversity and inclusive workplace that provides equal opportunities to all persons regardless of age, race, color, religion, sex, sexual orientation, gender identity and expression, national origin, disability, neurodiversity, military and/or veteran status, or any other protected classes. Additionally, UiPath provides reasonable accommodations for candidates on request and respects applicants' privacy rights. To review these and other legal disclosures, visit our privacy policy.

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