Lead Generation Specialist - Remote Anywhere

Reedsy

Reedsy

Sales & Business Development
United Kingdom · Remote
Posted on Thursday, January 5, 2023

About Reedsy

We’re here to give authors the tools and resources they need to create beautiful books. Our marketplace gathers the industry's best publishing professionals — the likes of Neil Gaiman's editor, Nora Roberts' book marketer, and GRRM’s cover designer.

We’ve grown to a community of 1,000,000 authors and over 3,000 freelancers in just a few short years, while picking up a number of industry awards along the way 🏆

Want to hop on board and help us get to our next destination? Cool, keep reading!

Your role is to grow Reedsy's community of publishing professionals (such as editors, designers, marketers, publicists, ghostwriters, translators), automate our processes, and optimize conversion. You will work closely with our Community Growth Manager.

You will:

  • Contribute to designing and implementing scalable lead acquisition ideas;
  • Craft outreach campaigns to present Reedsy to top creative professionals;
  • Balance supply and demand by crunching data and following KPIs;
  • Design user funnels and email campaigns to reactivate and educate users;
  • Manage and optimize the application process and vetting of professionals; and
  • Report on supply growth;

Requirements

This role is for a technical marketer who wants to execute on their own ideas. Here's what we look for:

  • At least 3 years of experience in scaling acquisition for a startup, across both paid and non-paid channels;
  • Familiar with AB testing and conversion optimization;
  • Ability to analyze performance data (using tools such as Google Analytics, Sheets or Data Studio) and use it to inform your decisions;
  • Entrepreneurial mindset; and
  • Strong writing skills and native-level English speaker.

Bonus Points

  • Fluent in multiple languages. Reedsy welcomes applicants of all cultures and backgrounds.
  • A good dose of ambition, a willingness to learn, and a great sense of humour.

Benefits

  • Work from home;
  • Paid paternal and maternal leave;
  • Reedski, our annual ski trip.

Salary range:

€40k – €60k